The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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At a time in which the Muslims are beset with trials from every periphery and within, comes this heartening book rooted in the commandments of Allah (swt), the Sunnah and the excellent guidance and examples of the Muslims that have come before us. Don't Be Sad is an absolute must-read for all people. It is full of practical advice on how to replace sadness with a pragmatic and ultimately satisfying Islamic outlook on life. It exposes to the modern reader how Islam teaches us to deal with the tests and tribulations of this world.
Author: Aaed ibn Abdullah al-Qarni
Translators: Faisal ibn Muhammad Shafeeq
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/51731
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Undoubtedly, the heart leans towards those who are kind and gentle. It was said a long time ago: "Make your face happy and your words gentle, and you will be more beloved to the people than those who give them a gift". The one calling to the religion of Islam and dealing with other people has the utmost need to gather the people around him, and cause their hearts to lean towards him so that they will listen to him. Adorning himself with kindness and gentleness helps to achieve that goal with the grace of Allah.
Source: http://www.islamhouse.com/p/289146
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Many people are unaware of what the etiquette of a Muslim on Friday should be and most are unaware of its significance. Most do not consider the Friday Prayer as obligatory, hence they miss it intentionally. Many people in Islamic countries are on holiday on this day, so then spend their time sleeping, or in other activities that cause them to neglect the Friday prayer altogether. They do not realise the significance of the Friday Prayer and its sermon, and they come to the mosque according to their own wishes and desire. Most of them are unaware of what is required from a Muslim before or after the Friday Prayer. It is with these concerns in mind that this book has been written.
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/322101
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The Good End: During his lifetime, man moves from one stage to the another beginning with childhood followed by his youth and ends with senility. During these stages, man encounters times of rest and distress as well as good health and other affairs. The author in this book has presented the causes of a good end i.e. eternal happiness etc.. One should not only remain hoping but he has to seek the means and ways to have a good end. Reading such books will help you to consciously seek to be one of the blessed people whom Allah will grant eternal happiness in Paradise.
Author: Abdullah ibn Muhammad Al-Mutlaq
Source: http://www.islamhouse.com/p/76212
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The Tafsir of Surat Al-Kahf (Chapter – 18), Which was revealed in Makkah, What has been mentioned about the Virtues of this Surah and the first and last ten Ayat, which provide protection from the Dajjal.
Author: Imam Ibn Kathir
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/314958
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